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Bread Financial Holdings, Inc. (BFH)

Financial - Credit Services ยท Financial Services ยท $4.2B

undervalued
Intrinsic Value (Consensus)
$178.52
Current Price
$102.44
Margin of Safety
+74.3%
74.3% Below Intrinsic Value
Value: $179
Price: $102

Valuation Model Estimates

Current Price: $102.44
DCF (Discounted Cash Flow)
$275.00
Graham Number
$149.09
Earnings Power Value
$109.62
Relative Value (P/E)
$180.37
Dividend Discount Model
$7.21
Consensus Value
$178.52

Model Assumptions

Discount Rate
10.3%
Growth Rate
14.7%
Terminal Growth
2.5%
Risk-Free Rate
4.3%

Discount rate derived from CAPM (risk-free rate + beta ร— market risk premium). Growth rate based on trailing earnings growth, capped at 20%.

Health Score

B
69
Profitability
22/25
Strength
15/25
Valuation
22/25
Growth
10/25

Financial Health Signals

Elevated debt โ€” Debt/Equity ratio is 129%
Declining revenue โ€” top line is shrinking
High free cash flow yield (42.0%) โ€” generating lots of cash relative to price

Key Financials

EPS (TTM)
$12.26
EPS (Forward)
$14.07
Book Value
$80.56
P/E Ratio
20.0
Forward P/E
16.7
PEG Ratio
โ€”
ROE
15.6%
Debt/Equity
129%
Revenue Growth
-31.3%
Earnings Growth
14.7%
Dividend Yield
0.1%
Beta
1.15

Data last updated: 2026-06-21

Source: Yahoo Finance