CLOROX CO /DE/ (CLX)

Specialty Cleaning, Polishing and Sanitation Preparations · Healthcare · $15.8B

undervalued
Intrinsic Value (Consensus)
$162.94
Current Price
$130.40
Margin of Safety
+25%
25% Below Intrinsic Value
Value: $163
Price: $130

Valuation Model Estimates

Current Price: $130.40
DCF (Discounted Cash Flow)
$295.13
Graham Number
$19.73
Earnings Power Value
$63.30
Relative Value (P/E)
$130.40
Dividend Discount Model
$1653.33
Consensus Value
$162.94

Model Assumptions

Discount Rate
10.3%
Growth Rate
20.0%
Terminal Growth
2.5%
Risk-Free Rate
4.3%

Discount rate derived from CAPM (risk-free rate + beta × market risk premium). Growth rate based on trailing earnings growth, capped at 20%.

Key Financials

EPS (TTM)
$6.52
EPS (Forward)
$7.82
Book Value
$2.65
P/E Ratio
20.0
Forward P/E
16.7
PEG Ratio
ROE
252.3%
Debt/Equity
774%
Revenue Growth
0.2%
Earnings Growth
20.0%
Dividend Yield
3.8%
Beta
1.00

Data last updated: 2026-06-12

Source: Yahoo Finance