CLOROX CO /DE/ (CLX)
Specialty Cleaning, Polishing and Sanitation Preparations · Healthcare · $11.6B
Intrinsic Value (Consensus)
$162.94
Current Price
$95.82
Margin of Safety
+70%
70% Below Intrinsic Value
Value: $163
Price: $96
Valuation Model Estimates
Current Price: $95.82
DCF (Discounted Cash Flow)
$295.13
Graham Number
$19.73
Earnings Power Value
$63.30
Relative Value (P/E)
$130.40
Dividend Discount Model
$1653.33
Consensus Value
$162.94
Model Assumptions
Discount Rate
10.3%
Growth Rate
20.0%
Terminal Growth
2.5%
Risk-Free Rate
4.3%
Discount rate derived from CAPM (risk-free rate + beta × market risk premium). Growth rate based on trailing earnings growth, capped at 20%.
Health Score
B
72
Profitability
25/25
Strength
12/25
Valuation
22/25
Growth
13/25
Financial Health Signals
Very high debt — Debt/Equity ratio is 774% (above 200% is risky)
Strong profitability — ROE of 252% (above 20% is excellent)
Strong earnings growth (20% YoY)
Solid dividend yield (3.8%)
Key Financials
- EPS (TTM)
- $6.52
- EPS (Forward)
- $7.82
- Book Value
- $2.65
- P/E Ratio
- 20.0
- Forward P/E
- 16.7
- PEG Ratio
- —
- ROE
- 252.3%
- Debt/Equity
- 774%
- Revenue Growth
- 0.2%
- Earnings Growth
- 20.0%
- Dividend Yield
- 3.8%
- Beta
- 1.00
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Data last updated: 2026-06-21
Source: Yahoo Finance