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Booking Holdings Inc. (BKNG)

Travel Services ยท Consumer Cyclical ยท $136.4B

overvalued
Intrinsic Value (Consensus)
$70.25
Current Price
$171.81
Margin of Safety
-59.1%
59.1% Above Intrinsic Value
Value: $70
Price: $172

Valuation Model Estimates

Current Price: $171.81
DCF (Discounted Cash Flow)
$531.52
Graham Number
$22.43
Earnings Power Value
$70.25
Relative Value (P/E)
$228.19
Dividend Discount Model
$14.85
Consensus Value
$70.25

Model Assumptions

Discount Rate
10.3%
Growth Rate
30.0%
Terminal Growth
2.5%
Risk-Free Rate
4.3%

Discount rate derived from CAPM (risk-free rate + beta ร— market risk premium). Growth rate based on trailing earnings growth, capped at 20%.

Health Score

C
56
Profitability
10/25
Strength
17/25
Valuation
7/25
Growth
22/25

Financial Health Signals

Strong earnings growth (30% YoY)

Key Financials

EPS (TTM)
$7.61
EPS (Forward)
$9.89
Book Value
$2.94
P/E Ratio
20.0
Forward P/E
19.6
PEG Ratio
โ€”
ROE
N/A
Debt/Equity
โ€”
Revenue Growth
13.4%
Earnings Growth
30.0%
Dividend Yield
0.0%
Beta
1.09

Data last updated: 2026-06-21

Source: Yahoo Finance