PROG Holdings, Inc. (PRG)
Services-Equipment Rental & Leasing, NEC · Technology · $1.6B
Intrinsic Value (Consensus)
$61.47
Current Price
$39.26
Margin of Safety
+56.6%
56.6% Below Intrinsic Value
Value: $61
Price: $39
Valuation Model Estimates
Current Price: $39.26
DCF (Discounted Cash Flow)
$100.81
Graham Number
$38.41
Earnings Power Value
$34.85
Relative Value (P/E)
$71.80
Dividend Discount Model
$1.69
Consensus Value
$61.47
Model Assumptions
Discount Rate
10.3%
Growth Rate
2.0%
Terminal Growth
2.5%
Risk-Free Rate
4.3%
Discount rate derived from CAPM (risk-free rate + beta × market risk premium). Growth rate based on trailing earnings growth, capped at 20%.
Health Score
B
67
Profitability
22/25
Strength
19/25
Valuation
22/25
Growth
4/25
Financial Health Signals
Declining revenue — top line is shrinking
High free cash flow yield (20.3%) — generating lots of cash relative to price
Key Financials
- EPS (TTM)
- $3.59
- EPS (Forward)
- $3.66
- Book Value
- $18.27
- P/E Ratio
- 20.0
- Forward P/E
- 19.6
- PEG Ratio
- —
- ROE
- 19.7%
- Debt/Equity
- 80%
- Revenue Growth
- -2.2%
- Earnings Growth
- 2.0%
- Dividend Yield
- 0.2%
- Beta
- 1.00
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Data last updated: 2026-06-16
Source: Yahoo Finance